SEO/SEM Packages
At ZD Design we offer several organic search engine optimization packages, link packages and search engine optimization campaigns. Each of these packages can be customized to fit your specific needs. Take a look through each and contact us with any questions or to start your campaign! Remember we offer free evaluation and you can’t beat our affordable SEO, SEM and Link plans.

Starter SEO Package $1200

For new web businesses or websites that have not yet implemented SEO into their site. ZD Design is a Search Engine Optimization Specialists and while we understand that there is no one size fits all solution, almost all businesses require fundamental elements with a starter SEO package.

Our strategy for beginning businesses who have not already established an online presence is to consult with your web designers to maximize your position in the search engines and to develop a clear and very specific program to build your web presence building SEO techniques into your site architecture. This package includes:

• Website Discovery (in depth consultation/analysis of current site to determine optimization goals)
• Assess your competition
• Develop a detailed keyword profile
• Keyword Analysis (a report including an analysis of your suggested keywords, keyword analysis).
• Incoming Links Report
• Free Directory Submission
• Traffic Tracking Software Setup
• Website Analytics Software
• Optimization of 5 pages for up to 5 search phrases

Serious SEO Package $2500

The bulk of SEO business is generated by the concern from site owners that their web site is not generating the amount of traffic, business and sales that they had hoped it would. The Serious SEO package is meant for this category of Search Engine Optimization. Generally it means research and then rebuilding existing sites to be search engine friendly.

Serious SEO is started with intensive research into your online competition to see who is ranking in the top positions for search phrases in your online business category. We refine and distill the results, then recommend and implement strategies that will help your site to match or beat that competition.

Variables such as the competitiveness of keyword phrases in your business category, link popularity of your competitors sites and content variables are sifted and analyzed, then implemented to move your site to the top of the category, within striking distance of your competition.

Includes all in Starter SEO Pack


Strategy SEO $3800

Strategy SEO incorporates research about your competitors into a plan of action designed to increase your visibility without breaking your budget. We design and implement PPC campaigns at Google Adwords and Overture as well as contextual advertising at programs from shopping search sites and dozens of quality vertical directories. These techniques, along with a linking campaign are part of Strategy SEO.
Custom SEO

While all Search Engine Optimization is customized to your web site and your business strategy, the techniques used to achieve top rankings are standardized using those techniques outlined here at SEOptimism. These standard techniques include those items discussed Custom SEO is designed from the ground up to achieve strategic advantages for your company based on a program of intensive and DEEP RESEARCH about top online competitors.

All of your competitors are paying attention to what you are doing and monitoring the strategies YOU are using to achieve success online if they care about maintaining their lead in the business category online. Take advantage of the unique business intelligence available to SEOptimism through our partnership with dozens of industry insiders who truly understand what it takes to achieve online success.

Tracking web site performance by monitoring where your visitors are referred from is standard industry practice. SEOptimism turns that routine on its head by tracking and monitoring your online competition to see what is working for them to achieve success, then estimating return on investment of PPC campaigns and strategic partnerships to determine if those techniques make sense for your site and your business strategy.
Linking Campaigns in SEO

Linking between web sites are a major way that search engines find relevant, related information online. Now the search engines place more emphasis on inbound links to your site, simply because it seems to reflect the value that your peers have placed on your site by linking to it. All links are not created equal... buying links from link-vendors can hurt you more than it can help you. There are many things to consider when placing a link that will provide lasting results.

The more INBOUND links there are pointing to your web site from other relevant, related and complementary web sites, the higher your search engine rank can climb. This ranking algorithm used by search engines has created all manner of attempts to subvert the linking process by establishing networks of sites in what is known as "LINK FARMING" meant to increase inbound links to participating sites. This method is actually penalized by the search engines now, as is the practice of purchasing links from networks of sites.

ZD Design has established techniques to gain highly relevant inbound links to your business web site from IMPORTANT highly ranked web sites that improve your Google PageRank™ and concentrate on gaining quality traffic to your site. Our method involves article marketing and online press release distribution and content aggregation for quality, one-way inbound links to your site from only relevant and targeted sources.

Link Popularity/Backlinking Campaign

Backlinking also known as link popularity (Links from other sites pointing to your site or links from within your site that point back to your site's URL) is at the core of many Search Engines as a determinant of ranking. Backlinks* are like votes cast in your site's favor as long as they are coming from relevant sites or sites with relevant content to your own site. The link itself is vital and must include certain items that correlate to the site its coming from and the one its going to. Backlinks are still vital to a successful SEO campaign. Making sure you have the right kinds of links, with the right text in and around them, from the right pages, either within your site or from other sites and Directories is still of the utmost importance.

Includes all in Starter SEO Pack

SEM Basic Package contact us for evaluation or complete the SEO evaluation form.

SEM Serious Package contact us for evaluation or complete the SEO evaluation form.

SEM Strategy Package contact us for evaluation or complete the SEO evaluation form.

Contact us today for a free Web Development or Digital Marketing quote.