by Meghan Connor, ZD Design Agency
When Facebook first started in 2004, it was a way for college students to connect to one another. Two years later, Twitter provided a way for people to share their day to day events with family and friends. Flash-forward to 2011 and these two social networks are being used as a platform for businesses to connect and engage and are being used as prominent search engines with their customers and their industry.
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Posted in SEM, SEO, SMM, Web Development
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Tagged 'like' on facebook, facebook, marketing strategy, SEO, SMM, social media marketing, twitter, twitter marketing
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Just because you’re running a business online doesn’t mean you can ignore human nature. People naturally put more trust into something that is pleasing to the eyes and obviously well cared for. What does that mean for you? You need to be proactive about ensuring your site is both functional and beautiful in a way that’s in-line with your business. The first impression people get when visiting your site is crucial. So is the way it functions, how the navigation is built and how easy it is to use.
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If you’ve been running a blog for any amount of time, you probably know the benefits of having a stream of fresh comments on your blog posts. For a static website, there are more challenges to overcome for implementing a comment system, but there are some out there. Facebook comments, Disqus and Intense Debate are some just to name a few. However, they’re not all created equal. Continue reading…
Website Ranking Factors You Need to Know About
If you’ve been following SEOMoz at all over the years then you know that they periodically do studies for determining what factors Google may be using to rank your sites. Every couple of years they release their survey and it is common practice for SEO specialists to study them in great detail and debate the findings. This year is no different. Well, kind of no different… this year they did us all a favor and added in opinions of over 100 SEO experts on correlation data.
Of course, you’ll still find the traditional type of data that they normally use, such as how keyword usage in your domain affects rankings. The difference is they’re broken down into a refreshingly new format that should be easier for more people to understand. Continue reading…
by Alexa Williams
Is your company website dated, tired-looking or not bringing in leads or sales? If your company website is desperately in need of a re-fresh, it is time to start thinking about a redesign or redevelopment.
In today’s online economy a website needs to deliver a visually appealing look and feel that corresponds and represents your brand, services/products and reflects your businesses personality. Gone are the days when just having a web presence is enough. Continue reading…
By Damien Cross
Have you visited a Facebook business page and wondered how some companies are creating such cool custom graphics? The answer is IFrames.
If you are asking yourself, “what are iFrames and why do I need to know about them to build a customized graphic?”, then keep reading. This post it for you! Continue reading…
Why does using Twitter’s @Mention help to promote your company? @mention is a tool that, when used strategically, creates strong connections with other businesses and customers. Continue reading…
Written by: Tova Woyciechowicz
Portland’s eccentric nature lends itself to a lot of interesting events and businesses. Locals sum it up with the popular slogan, “Keep Portland Weird.” Visitors tend to notice several things right away: rain, public transit, bicycles and tattoos. Portlanders know there is a lot more. Twitter can help anyone discover the best of what is going on. These great twitter feeds capture the best activities, events, food and places in Portland. Continue reading…
The Two-Sided Door to Google Indexing Facebook Comments
If you’ve been running a blog for any amount of time, you probably know the benefits of having a stream of fresh comments on your blog posts. For a static website, there are more challenges to overcome for implementing a comment system, but there are some out there. Facebook comments, Disqus and Intense Debate are some just to name a few. However, they’re not all created equal. Continue reading…